Noted international hotel designer Deborah Lloyd Forrest tells me that one of the biggest trends in hotel design is bedding. Because of the attention to detail, comfort, and presentation of their hotel bed, guests are placing orders for their exact mattress and bedding from the Ritz-Carlton or Four Seasons upon waking up in their four star room. These mattresses are built to last longer and made specifically for the hotel company using the latest technologies. Also, the finest linen companies like Frette and Porthault manufacture for the different hotel groups. The high thread count sheets are regarded by many as a hospitality industry phenomena and are referred to in many big box retailers as “hotel sheeting’. When in fact, luxury hotels have just taken the softness and comfort of fine sheets from wealthy residences and made consumers aware of them. Thread counts just getting higher, but if the cotton is not fine pima or Egyptian, its not going to make a difference.